Mayra Azucena Navarrete Crovetto
Latin America Guide 2025
Star Associates : Intellectual Property
Star Associates
About
Provided by Mayra Azucena Navarrete Crovetto
Practice Areas
Intellectual Property and Technology
Professional Memberships
Member of the Inter-American Association of Intellectual Property
Member of the International Trademark Association (INTA)
Personal
Mayra is the Director of IP and Technology in Nicaragua and Costa Rica offices. She focuses her practice on trademark portfolio management, health regulations, consumer and user rights, data privacy and distribution. She advises companies in the telecommunications, pharmaceutical, personal care, cosmetics, cleaning, agriculture, chemical and veterinary, media and entertainment, food and beverage sectors.
Mayra is regularly interviewed and has participated in media publications and presented at several local conferences and seminars on intellectual property related topics. She began her professional career while still a graduate student at one of the exclusive law firms in this field in Nicaragua.
In recent years as leader of the Intellectual Property team at Dentons Muñoz Nicaragua and Costa Rica, she has focused her practice on anti-piracy, data protection and privacy issues.
Prior to joining Dentons she worked in one of the most recognized general practice law firms in Central America providing legal advice and assistance to national and international companies in trademark, advertising, trade names, licensing, legal actions for cancellation or annulment of trademark registrations, copyrights, music licenses, software registrations, franchising, commercial promotions, plant varieties, distribution agreements, sanitary registrations and their regulations.
She has also worked as a professor in two universities teaching Community Law and Technology and Legality; she has given seminars related to trademarks, appellations of origin and geographical indications in other universities, private entities and organizations in the country.
Mayra has been recognized as "Associate to Watch" and "Star Associate" and has received accolades for her work in the IP field. Clients highlight "her great knowledge and timely solutions" and say: "She is always aware of the client's needs; she is efficient and punctual, gives good recommendations and is very clear in conveying information". Market sources regard Mayra as "a dynamic and capable young lawyer", highlighting "her willingness to take control and solve problems as they arise".