Keri Bruce

Practice Areas

Keri provides clients with transactional support, practical advice and training to develop policies and programs and make decisions to effectively market their products and services.

She represents national and multi-national clients and trade organizations in matters relating to advertising, marketing, media, promotions, trade practices, intellectual property and technology. She is a partner in the firm’s Entertainment and Media Industry Group.

She represents clients in a wide array of industries, including beauty, fashion, luxury goods, retail, consumer packaged goods, restaurants, financial services, advertising, media, publishing, automotive, technology and sports. She also serves as a legal advisor to the Association of National Advertisers.

Keri’s experience covers talent agreements and celebrity endorsements; advertising and media agency agreements; vendor agreements; technology, sponsorship, licensing and strategic alliance agreements; emerging technology platforms; intellectual property issues, including copyright, trademark and right of privacy and publicity; social media compliance; and the rights of advertisers.

Additionally, she has experience working with local counsel around the world to defend foreign false advertising investigations.

Before becoming an attorney, Keri spent seven years working in the advertising industry on the agency side. She is a frequent speaker on advertising and marketing issues.