Laura Brett

Formerly Vice President of the National Advertising Division of BBB National Programs, Laura Brett leads Simpson Thacher's Advertising Advisory and Litigation Practice. Drawing on a depth of industry leadership, Laura is a recognized authority in advertising law at the forefront of cutting-edge legal issues reshaping the field. She brings a sophisticated understanding of both the legal and business dimensions of advertising disputes, with a focus on the technological changes transforming how companies communicate with consumers. Her practice centers on advertising litigation and counseling, particularly the intersection of advertising law and the emerging legal challenges driven by technological innovation, including the use of artificial intelligence in advertising, data privacy, digital marketing practices, trademark, and other intellectual property matters. Laura routinely advises leading consumer-facing companies across the pharmaceutical, life sciences, consumer products, retail, and technology sectors, among others, helping clients navigate complex regulatory and competitive challenges as new technologies continue to redefine the advertising landscape.

Partner at Simpson Thacher since 2025; Former Vice President of the National Advertising Division (“NAD”) of BBB National Programs (2012-2025); Solo practitioner (2005-2012); Previously at Willkie Farr & Gallagher LLP (Associate, 1991-1998).

B.A., Trinity College – Hartford; J.D., Fordham University School of Law.