Practice Areas
Robert Piasentin offers practical legal advice that supports clients' leadership, governance, and strategic negotiations. His career spans Canada, the U.S., and Europe, driving growth for diverse businesses. Robert advises on technology outsourcing, software development, IP commercialization, and cybersecurity. He works with startups and established companies in technology, sports, media, communications, and entertainment. Previously, he spent over 13 years as general counsel, corporate secretary, and privacy officer for a leading North American IT and management consulting firm. This in-house experience gives him a deep understanding of the challenges faced by technology companies. Clients rely on his insights for global technology solutions, strategic growth, and daily operations. Robert founded McMillan Ascent to help startups navigate growth from early stages to IPOs. He is also a board member and legal advisor to the Frontier Collective, promoting Canadian technology companies and industry leadership in frontier technologies.