Practice Areas
Gupinder Assi helps clients navigate the complex world of global payments and fintech. His experience as head of legal for APAC at a major global payments company is an asset to clients in this rapidly evolving sector. He focuses his practice on advising companies on legal and commercial issues relating to fintech and the payments industry and negotiating commercial agreements. He represents payment service providers, banks, fintech companies, online service providers, retailers, and social networks.
His experience includes advising on agreements relating to merchant acquiring, payment facilitation services, reward programs, gift card programs, and alternative payment methods. Gupinder also regularly advises clients on licensing and the impact of payments regulation and the card scheme/association rules on new market entry and new product rollouts. He also advises clients on laws relating to crypto assets, both in the UK and internationally.