LAWYER PROFILE
Gupinder Assi

Gupinder Assi

UK 2026

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Ranked in 1 practice area

About

Provided by Alston & Bird LLP

Practice Areas

Gupinder Assi helps clients navigate the complex world of global payments and fintech. His experience as head of legal for APAC at a major global payments company is an asset to clients in this rapidly evolving sector. He focuses his practice on advising companies on legal and commercial issues relating to fintech and the payments industry and negotiating commercial agreements. He represents payment service providers, banks, fintech companies, online service providers, retailers, and social networks.

His experience includes advising on agreements relating to merchant acquiring, payment facilitation services, reward programs, gift card programs, and alternative payment methods. Gupinder also regularly advises clients on licensing and the impact of payments regulation and the card scheme/association rules on new market entry and new product rollouts. He also advises clients on laws relating to crypto assets, both in the UK and internationally.

Chambers Review

Provided by Chambers

Chambers Guide to the Legal Profession

Financial Services: Payments Law - UK-wide

Band 3
Band 3

Individual Editorial

Gupinder Assi has a highly regarded payments practice and represents clients including payment companies and banks on the full range of regulatory issues.

Ranked Individuals at Alston & Bird LLP (10)

London (Firms)

UK-wide

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