Giles Pratt

Ranked in 2 Practice Areas

Band 4

Data Protection & Information Law

UK-wide

6 Years Ranked

Band 4

Intellectual Property

London (Firms)

10 Years Ranked

Ranked in Guides

Global 2025

About

Provided by Giles Pratt

Practice Areas

Giles heads Freshfields’ global IP/Data group. He is particularly active across the tech, consumer, automotive and financial institutions sectors, and specialises in cross-border IP, data privacy and cyber security, tech regulation and e-commerce law. He is an experienced adviser on transactions involving valuable technology, content, brands and data, particularly for international M&A, carve-outs, JVs, licensing and complex commercial and IP agreements. He also advises on all legal issues relating to data, particularly in the context of deals, crises, investigations and new data uses, AI and analytics. Giles is a regular speaker on data and IP issues, co-leads Freshfields’ AI initiatives, and is an editor of Freshfields’ thought leadership on all things tech - Freshfields TQ.

Career

Partner since 2014.

Professional Memberships

INTA, AIPPI, IPLA, CLA, CLLS, IAPP.

Chambers Review

Provided by Chambers

UK

Intellectual Property - London (Firms)

Band 4

Individual Editorial

Giles Pratt counsels clients on the IP aspects of corporate transactions, on licensing arrangements involving all core rights and on developments in IP-related legislation. He has recently acted for technology companies, consumer goods makers and financial services institutions. He is also advising on AI issues related to IP.

Learn more about this team❖View ranking table

Data Protection & Information Law - UK-wide

Band 4

Individual Editorial

Giles Pratt is well regarded for his ability to advise clients on cybersecurity and breach response. He has broad market experience and regularly acts for high-profile companies.

Learn more about this team❖View ranking table

Strengths

Provided by Chambers

Giles is an extremely sophisticated lawyer with in-depth expertise in intellectual property and an impressive work ethic.

Intellectual Property respondent
UK

He is a subject matter expert on AI and IT law with an adept way of making complex issues straightforward.

Intellectual Property respondent
UK

He is incredibly helpful in putting together partnerships and creating solutions.

Intellectual Property respondent
UK

Giles marries a mastery of technical wording and an understanding of data privacy law. He has a really strong ability to see the other side's perspective and then commercially negotiate solutions.

Data Protection & Information Law respondent
UK

Giles is super-knowledgeable and a pleasure to work with.

Data Protection & Information Law respondent
UK

Giles is a savvy operator who gives commercial and pragmatic advice.

Data Protection & Information Law respondent
UK

Giles is an extremely sophisticated lawyer with in-depth expertise in intellectual property and an impressive work ethic.

Intellectual Property respondent
UK

He is a subject matter expert on AI and IT law with an adept way of making complex issues straightforward.

Intellectual Property respondent
UK

He is incredibly helpful in putting together partnerships and creating solutions.

Intellectual Property respondent
UK

Giles marries a mastery of technical wording and an understanding of data privacy law. He has a really strong ability to see the other side's perspective and then commercially negotiate solutions.

Data Protection & Information Law respondent
UK

Giles is super-knowledgeable and a pleasure to work with.

Data Protection & Information Law respondent
UK

Giles is a savvy operator who gives commercial and pragmatic advice.

Data Protection & Information Law respondent
UK

Filter by

London (Firms)

Banking & Finance: Big-Ticket

Alex Mitchell

Band 2

Giles Pratt

UK Guide 2025

Data Protection & Information Law + 1 more ranking

About

Practice Areas

Career

Professional Memberships

Chambers Review

UK

Intellectual Property - London (Firms)

Individual Editorial

Data Protection & Information Law - UK-wide

Individual Editorial

Strengths

Discover other Lawyers at Freshfields

London (Firms)

Discover other Lawyers at
Freshfields