Firm Profile

Brandsmiths

UK Guide 2024

Ranked departments
Ranked lawyers
UK

Share profile

Also ranked in the following guides

About

Provided by Brandsmiths
UK

Founded in 2014 with offices in London and Manchester, Brandsmiths is the law firm for the world's leading brands. Brandsmiths are specialists across all IP related matters, including trade marks, copyright, and patents. They solve problems in business and make deals happen. Key clients include Microsoft, BMW, Manchester United, Mo Farah, Peppa Pig, Vinted and a range of tomorrow’s major players.


Founding Partner: Adam Morallee

Number of partners: 6

Assistant solicitors: 21

Other fee-earners: 4


Areas of Practice

Intellectual Property

Litigation

Trade Marks

Commercial & Corporate

Sport


Contacts

Intellectual Property: Andrew Lee / [email protected]

Litigation: Michael Forrester / [email protected]

Commercial & Corporate: [email protected]

Trade Marks: Joel Barry/ [email protected]

Sport: Adam Morallee / [email protected]


PRINCIPAL AREAS OF WORK


Intellectual Property

IP is the heart of Brandsmiths. Brandsmiths has considerable experience of high-profile litigation in the Appellant Courts, High Court, IPEC and before the registries. Main strengths are trade mark, design, passing off, copyright and confidential information cases, and are particularly strong in short notice injunctive proceedings. That Courtroom experience is also utilised to secure clients the best licensing, corporate and other IP related deals. Brandsmiths has recently represented clients in the Lifestyle Equities V Ahmed case which reached the Supreme Court in Spring 2023, in which the firm is awaiting judgement. This will become the leading case on director’s liability for IP infringement as well as investigate a novel point about the scope of an infringing parties’ liability to account for profits. The firm is heading to Supreme Court once more in November 2023 in respect of the Lifestyle Equities V Amazon case which will consider issues of targeting and interaction between online businesses and territorial trade mark rights.


Litigation

Brandsmiths’ litigation team applies the same result-focused philosophy. Particular strengths are high value contractual and regulatory claims with a focus on the media and sports industries. The firm is also regularly instructed on injunctive commercial proceedings as well as privacy and defamation matters.


Trade Marks

The trade mark team have worked with some of the biggest, most sophisticated brands in the world and their experience is second to none. Brandsmiths are a genuine ‘one stop shop’ – t he same team that prepares and files the application to protect your brand will exploit it commercially, preventing others from infringing it. Combining solicitors, trade mark attorneys and international advocates, their lawyers have cleared and registered thousands of trade marks and designs in hundreds of jurisdictions across the world.


Commercial & Corporate

The commercial and corporate department works with clients across a range of areas, with a particular focus on intellectual property heavy businesses and contracts. The team works with household names such as Umbro, Speedo and JD Sports, as well as upcoming brands such as Dirtea and Here We Flo. The department also helps its clients with fundraising and taking investment, including advising Venture Capital investors on making investments, with a particular focus on IP-rich sectors such as in technology and media.


Sport

The Brandsmiths Sports Group regularly advises clubs, agencies, athletes and global brands. They work across the entire range of sports but are strongly recommended for their unmatched expertise in football and boxing. A number of their lawyers have in the past worked in these industries in non-legal roles, providing them with a genuine understanding of the unique and fast paced environment. Clients appreciate their responsive and to the point advice. Work encompasses advising on player transfers, regulatory issues, media and privacy, commercial deals and the full range of litigation services, including seeking urgent injunctive relief. Clients of note areManchester United, Everton, Joe Joyce, YMU, Wasserman, Ben Foster, Aaron Wan-Bissaka, Top Rank, Umbro and Speedo.


Key Clients

The firm represents some of the world's most cutting-edge clients across a range of sectors. Brandsmiths' key industries lie in technology, fashion and retail, sport and e-commerce. A full range of clients can be found on the website. To name a few, they have acted on behalf of Gordon Ramsay, Mini, Entertainment One, Umbro, Hunter and Lacoste.


International

Brandsmiths regularly undertakes work with an international aspect, for both UK clients abroad and overseas clients in the UK. The firm has particularly strong links in the EU and United States. The team includes fluent Arabic, Spanish, Italian, Greek and French speakers.


Offices

London, UK: Old Pump House, 19 Hooper St, E1 8BU

Manchester, UK: 31 Princess St, M2 4EW

Ranked Offices

Provided by Brandsmiths

UK - Head office
UK
  • Manchester
    Chancery Place, 50 Brown Street, Manchester, Lancashire, UK, M2 2JG
    View ranked office

Brandsmiths rankings

UK Guide 2024
Filter by
Band
London (Firms)
Intellectual Property
1 Department
2 Ranked Lawyers
Department
Intellectual Property
5
Intellectual Property
5
Band 5
Lawyers
Andrew Lee
3
Andrew Lee
3
Band 3
Adam Morallee
4
Adam Morallee
4
Band 4
North West
Intellectual Property
1 Department
1 Ranked Lawyer
Department
Intellectual Property
3
Intellectual Property
3
Band 3
Lawyers
Michael Forrester
3
Michael Forrester
3
Band 3

Articles, highlights and press releases

2 items provided by Brandsmiths