Asia-Pacific New Zealand Intellectual Property

Dentons offers expertise in copyright and domain names, as well as acting for domestic and international businesses in IP disputes. The practice counts major players in the food and beverage industry as well as government agencies among its clients, and acts on the full range of contentious and non-contentious IP matters. It additionally advises on international trade mark portfolio and brand management, including multi-jurisdictional filings and enforcement proceedings. Notable clients include Danone and Merisant Company.

Buddle Findlay is widely recognised for its work on IP aspects of significant transactional work and portfolio management. It has extensive experience acting for startups and is particularly adept in brand protection and IP enforcement. The team represents a broad range of clients, from global corporations and leading domestic businesses to government and industry bodies. It regularly handles disputed matters before the High Court and Court of Appeal, as well as the Commissioner of Trade Marks. The practice is adept at handling multi-jurisdictional mandates across the Asia-Pacific region. Notable clients of the firm include Alibaba Group, British American Tobacco and the World Wide Fund for Nature.

MinterEllisonRuddWatts is commended for its specialist expertise in IP commercialisation, brand protection and the IP aspects of major corporate transactions and company restructuring. It represents both domestic and overseas clients in IP litigation, and is adept and experienced in handling cross-border issues. The team is active on portfolio management mandates on behalf of international clients from the media, sports, retail and health sectors. Notable clients include ASOS, Scholastic and Westpac.