Intellectual Property
Asia-Pacific Guide 2024 : New Zealand
Band 2
Email address
[email protected]Contact number
+64 9 353 9700About
Provided by MinterEllisonRuddWatts
The MinterEllisonRuddWatts IP practice advises a wide range of clients across various industries on day-to-day and strategic IP issues.
The team provides strategic advice for brand and trade mark development and protection and full trade mark portfolio registration and management services for many local and international businesses.
They advisess on the creation, acquisition, licensing and franchising, commercialisation, protection, dispute resolution and enforcement of rights and have extensive experience in the IP aspects of corporate transactions. They work closely with others in the firm to advise on corporate structuring, capital raising, taxation, human resources, securitisation, transactions, compliance, dispute resolution and litigation.
The team has extensive experience with the Fair Trading Act, marketing, advertising, consumer protection, passing off, trade mark oppositions, dispute resolution and litigation. The team also advise on film and television production, acting for a range of major studios.
- Advised Fonterra Co-operative Group Limited, on the divestment of their Soprole dairy business in Chile to Peruvian dairy company, Gloria Foods including the trademark, assessments and negotiations.
- Advising Southern Cross Healthcare on brand strategy, contracting arrangements re IP, IP disputes, and trademark registration in New Zealand.
- Advise on all New Zealand trademark work for Scholastic – a leading international publisher with a strong brand portfolio.
Chambers Review
MinterEllisonRuddWatts is commended for its specialist expertise in IP commercialisation, brand protection and the IP aspects of major corporate transactions and company restructuring. It represents both domestic and overseas clients in IP litigation, and is adept and experienced in handling cross-border issues. The team is active on portfolio management mandates on behalf of international clients from the media, sports, retail and health sectors. Notable clients include ASOS, Scholastic and Fonterra.
Work Highlights
- MinterEllisonRuddWatts advised Tourism Holdings on IP aspects of its recent entry into a Scheme Implementation Deed to merge with Apollo Tourism and Leisure through an Australian Scheme of Arrangement.
Strengths
Provided by Chambers
"The team are professional, knowledgeable and business-savvy."
"I would say they are value for money. They are not cheap, but you get clear and excellent service. It's the difference between a Rolls-Royce and a Škoda."
"The team are professional, knowledgeable and business-savvy."
"I would say they are value for money. They are not cheap, but you get clear and excellent service. It's the difference between a Rolls-Royce and a Škoda."
Notable Practitioners
Christopher Young advises domestic and international clients on the management of trade mark portfolios, strategy, disputes and the commercialisation of IP, as well as on IP assets in transactional contexts.
"Chris is an excellent attorney and a savvy business adviser."
"He is very knowledgeable in the IP space, keeps us up to date with new developments, and provides really good strategic advice around trade marks."
Ranked Lawyers at
MinterEllisonRuddWatts
New Zealand
Clients
Provided by MinterEllisonRuddWatts
ASOS PLC
Channel Infrastructure NZ
Fonterra Co-operative Group
Icebreaker
Kiwibank
Manawa Energy
Scholastic Inc.
Southern Cross Healthcare
The New Zealand Merino Company Limited
Tourism Holdings Limited