
Jennifer Ko Craft
USA Guide 2025
Band 1 : Intellectual Property
Band 1
About
Provided by Jennifer Ko Craft
Practice Areas
Ms. Craft is an “AV/Preeminent Attorney®” as rated by Martindale-Hubbell® member in the firm’s Intellectual Property and Media, Sports & Entertainment Departments. She practices primarily in the areas of domestic and international trademark and copyright prosecution, licensing and enforcement, including handling matters before the U.S. Copyright Office, USPTO and WIPO as well as working with a global network of foreign counsel. Ms. Craft consults with clients in identifying various protectable aspects of the clients’ products, services and concepts, and in developing and managing their intellectual property portfolios. She also resolves trademark, copyright, and domain name disputes, including the resolution of disputes over contested trademarks before the Trademark Trial and Appeal Board and enforcing clients’ intellectual property rights on the Internet.
In addition to her prosecution practice, Ms. Craft drafts and negotiates a variety of agreements in the intellectual property and entertainment fields such as assignments, licenses, rights of publicity agreements, non-disclosure agreements, personal management agreements and work for hire agreements, including recording, publishing and production agreements.
Professional Memberships
American Bar Association (ABA) Forum on the Entertainment & Sports Industries, Licensing, Merchandising & Branding Division, 2018 Vice-Chair, 2019 Co-Chair; American Bar Association’s Intellectual Property and Entertainment Sections, Member; State Bar of Nevada’s Entertainment Law, and Technology and Intellectual Property Sections, Member; Clark County Bar Association, Member; American Intellectual Property Law Association (AIPLA), Member; International Trademark Association (INTA), Member
Publications
Co-Author, "Loomis v. Amazon: Strict Products Liability in the World of E-Commerce," Dickinson Wright Client Alert, May 2021; Author, "The Business of Sports," Nevada Business, October 8, 2019; Co-Author, "Why the U.S. Supreme Court’s Decision to Allow Federal Registration of FUCT Impacts Every Day Businesses," Dickinson Wright Intellectual Property Client Alert, June 26, 2019; Co-Author, “Examining Recent USPTO Programs to Improve the Trademark Register,” IP Watchdog, May 18, 2019; Co-Author, "What to Expect From 'Scandalous' Trademark Case," Law 360, January 11, 2019
Education
James E. Rogers College of Law, University of Arizona
J.D.
2001
University of Arizona, Eller College of Management
M.B.A.
2001
Awards
West Trailblazer
The American Lawyer
2021
Highly Recommended, Nevada
WTR 1000, World’s Leading Trademark Attorneys, 2021-2025
Trailblazer in Sports/Entertainment Law
National Law Journal
2020
Trailblazer in Intellectual Property
National Law Journal
2019
Top 250 Women in IP
Managing Intellectual Property, 2021, 2024
IP Stars
Managing Intellectual Property
Corporate Law, Trademark Law
Best Lawyers of America®, 2013-2025
Legal Elite
Nevada Business Magazine, 2010 – 2021
"Top Lawyer," Las Vegas
Vegas INC
Super Lawyer
Mountain States Super Lawyers®, 2014 – 2024
Rising Star
Mountain States Super Lawyers®, 2008 – 2011
Top 50 Women Lawyers
Mountain States Super Lawyers®, 2018 - 2019, 2024
Top 100 Lawyers
Mountain States Super Lawyers®
2024
Top "40 Under 40," Business Leaders in Southern Nevada
Business Las Vegas
2010
AV/Preeminent Attorney® Rated
Martindale-Hubbell®
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