Edna Carolina López Toledo

Practice Areas

-Trademarks and other Distinctive Signs

-Patents and Industrial Designs

-Copyright

-Intellectual Property Litigation

-New Technologies

-Personal Data Protection

Career

Edna López is Partner and Director of the Intellectual Property practice area at García & Bodán El Salvador.

Prior to joining the law firm, she was a Partner and Country Manager of a well-known firm in El Salvador, where she supervised the filling and processing of trademarks and managed portfolios for a diverse range of international brands, both locally and throughout Latin America.

With over 15 years of experience in intellectual property, Edna has extensive knowledge in the authorization of trademarks for their use and registration and is highly involved in administrative litigation, such as oppositions and appeals in view of the Intellectual Property Registry of El Salvador. Her practice also extends to combating counterfeiting, copyright, and patents.

Edna began her legal career in 2003, gaining broad experience in corporate and intellectual property law, including litigious matters.

Professional Memberships

-President of the Salvadoran Association of Intellectual Property (ASPI), December 2023 to date.

-Main Country Delegate for El Salvador at the Inter-American Association of Intellectual Property (ASIPI) since 2019.

-Member of the Non-Traditional Trademarks Committee at the International Trademark Association (INTA).

-Member of the Intellectual Property Technical Committee at the Intellectual Property Registry (RPI) of El Salvador.

-Secretary of the Office Administration Committee at the Inter-American Association of Intellectual Property (ASIPI).

-Member of the International Association for the Protection of Intellectual Property (AIPPI).

-Member of the Intellectual Property Committee of the American Chamber of Commerce of El Salvador (AmCham).

-Secretary of the Board of Directors of the Salvadoran Association of Intellectual Property (ASPI), 2016-2022.

Publications

-Collaboration with the Inter-American Association of Intellectual Property (ASIPI), Intellectual Property Registry (RPI), and National Center of Registries (CNR) of El Salvador as a speaker at conferences on intellectual property, among other.

-Speaker at the webinar Intellectual Property and Sustainable Development Goals (SDGs): Building our common future with innovation and creativity, coordinated by ASIPI in commemoration of Intellectual Property Day, April 2024.

-Speaker at the workshop Legal Marketing: Digital Strategies to Enhance Law Firm Exposure, ASIPI Medellín, Colombia, 2022.

Work Highlights

-Management of client portfolios in the Northern Triangle of companies in the food industry, personal care, fashion, laboratories, among others.

-Representation of multinational companies in the telecommunications and pharmaceutical areas in litigation.

-Preparation of processes related to registrable objections, oppositions, and administrative litigation; analysis of trademark collation for opposition purposes; drafting and processing of lawsuits; contracts for trademark use licenses and franchises.

-Participation in several due diligence processes.

Languages Spoken

Spanish

English

German

Education