Luke W DeMarte

Luke DeMarte focuses his practice on trademark and copyright law, known for his close relationships with clients and the practical advice he offers on a wide range of complex matters.

Luke counsels clients in a variety of industries, including retail, sports and sporting goods, consumer products, and financial services, in the acquisition, enforcement, use, and management of IP assets in the U.S. and worldwide. He has successfully represented clients before the U.S. Patent and Trademark Office and the Trademark Trial and Appeal Board.

Luke also represents recording and performing artists, content creators, entertainment producers, record labels, and advertisers with contractual and intellectual property matters related to music and other aspects of the industry, such as copyright clearance, licensing, and fair use analyses.

Member, International Trademark Association, Right of Publicity Committee

Member, Co-Vice Chair 2004, Co-Chair 2005, Chicago Bar Association, Entertainment Law Committee

• Trademarks: Manage global trademark portfolios for iconic brands, including devising cost-effective international filing and enforcement strategies

• Trademark Lawsuit: Successfully enforced trademark rights for a major financial services firm against an infringing financial advisor, culminating in a trial victory and permanent injunction against the competitor

• IP Licensing: Negotiated an agreement for a hospitality industry client to create a theme park attraction using famous third-party intellectual property

• Contracts: Negotiated a multi-tiered music distribution agreement for a chart-topping record label

University of Illinois College of Law at Urban-Champaign

Juris Doctor (J.D.)

1999

University of Missouri

Bachelors of Arts (B.A.)

1995