Practice Areas
Graciela Cruz is Partner of García & Bodán and Director of the Intellectual Property practice area at García & Bodán Honduras.
Her professional practice is specialized in the areas of intellectual property and health regulation, including everything related to portfolio management, processing and defense of portfolios before the various competent Administrative Authorities in each area.
In addition to the current services provided by the department, Graciela Cruz has developed a systematic process of capacitation through Embassies and several Chambers of Commerce to guide new entrepreneurs interested in expanding their market share to Central America.
Graciela has experience advising international companies such as Kraft Heinz, Grupo Lala, Cargill, Ambev, PepsiCo, Novo Nordisk, Saba, United Airlines, INDITEX, AjeGroup, Banistmo, Puma Energy, Mophie, Spotify, Fox, HBO, SKY, PetSmart, Grupo Cerca, among other national and international clients, on Intellectual Property and health regulations.
Besides her successful career, Graciela has been asked to participate as Specialist in IP matters at the Universidad Católica de Honduras, Universidad Metropolitana, and Universidad Tecnológica de Honduras, for Law, Marketing and Business Administration students.
Practice areas:
- Trademarks and other Distinctive Signs
- Patents and Industrial Designs
- Copyrights
- Plant variety rights
- Sanitary registration of food products, cosmetics and pharmaceuticals
- Franchises
- Consumer Law
- Corporate-Commercial
- Commercial Promotions
- Entertainment Law
Publications
- Contribution in Annual Report of World Bank and the International Finance Corporation “Doing Business”, 2012-2014.
- Contribution in Report of World Bank and the International Finance Corporation “Women, Business and the Law”, 2014.