Celia Cheah

Practice Areas

Celia heads the Intellectual Property Practice Group at Wong & Partners. She has over two decades of experience in the area of intellectual property (IP) prosecution.

Throughout her career, she has assisted numerous clients in the creation, protection, commercialisation and enforcement of intellectual property, including trademarks, patents, industrial designs and copyrights. She has represented clients from a diverse range of sectors, including F&B, consumer goods and retail, luxury goods and pharmaceuticals, amongst others.

As a registered trademarks and industrial designs agent, Celia possesses significant experience in advising on IP prosecution and commercial IP matters. She is also experienced in registration and transactional work such as licencing, franchising and brand strategy.

Celia is recognised by prestigious legal directories and guides, such as Chambers Asia Pacific and World IP Review.

Professional Memberships

- Member, Malaysian Bar

- Member, Kuala Lumpur Bar

- Licensing Executives Society Malaysia, Past President

- Member of the Trademarks Standing Committee of Asian Patent Attorneys Association

- Panellist of the Domain Name Disputes Resolution of AIAC