Baker McKenzie

Intellectual Property Department

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What the team is known for Enviable cross-border capability, frequently instructed by distinguished Australian brand owners and blue-chip multinationals. Well-regarded practice providing comprehensive coverage of all IP assets, with particular strength advising household-name corporates in respect of brand protection and anti-counterfeiting actions as well as copyright, patent and passing-off matters. Strong capability in global trade mark portfolios and growing expertise in plant variety rights.

Strengths Clients greatly appreciate the group's "global presence, the quality of its people and their negotiating skills."

Others highlight the team's knowledge, stating: "They have a very strong handle of the law and also very good follow-through."

Work highlights Advised Valeant Pharmaceutical on the sale of its iNova Pharmaceutical business to funds managed by Pacific Equity Partners and The Carlyle Group, which involved the transfer of a large trade mark portfolio.

Notable practitioners

Elisabeth White is noted for her litigation practice in relation to trade marks. She also boasts expertise in food labelling laws and other regulatory matters. She defended Lion against a deceptive conduct and passing off claim brought by A2 Milk.

Richard Gough is highlighted for his expertise in parallel imports and copyright infringement liability, particularly within the technology sector. Clients describe him as "quick and decisive - he understands the practical ramifications of his advice."

Robert Arnold is reputed for anti-counterfeiting, trade mark enforcement and portfolio management, in addition to significant expertise in copyright licensing, both domestic and international.