About
Provided by Baker McKenzie
Specialist knowledge: Baker McKenzie’s specialist Intellectual Property Group has a long and distinguished track record of advising clients on how to manage, protect and enforce their IP portfolios to obtain distinct business advantages. This has become especially important given the wide-ranging effects of the Covid-19 pandemic, ever since which intangible assets such as IP have become more influential and critical to our clients’ businesses.
Shaping the legislation: Our IP Group continues to be very active in advocating various Vietnamese regulators and law drafting teams to comment on important legislation. Such legislation includes the draft IP Law for shaping the country’s IP legal system, which has been developing in a way that is consistent with the intl. norms and standards. We continue to represent the owners of many of the world’s best-known trademarks and brand names. Our work for these clients involves assisting them in all aspects of their IP portfolio mgmt., incl. acquisition, protection, enforcement, strategising, and commercialisation of IP rights, as well as with franchising and licensing agreements.
Full-service local offering: In order to help provide more effective and comprehensive services to our clients, as well as centralise our IP Practice, Baker McKenzie has allied with BMVN International LLC ("BMVN"). BMVN is a fully licensed IP firm that is dedicated to representing Baker McKenzie’s clients before the IP Office of Vietnam.