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b/luz
Department profile | b/luz
Media & Entertainment

Chambers Review

Provided by Chambers

Media & Entertainment - Brazil

4
Band 4

What the Team is Known For

b/luz is a well-established firm with a strong footprint in the advertisement industry. The firm assists important clients with regulation matters, negotiation of campaigns and agency agreements, as well as legal advice on marketing strategies. The team is also commended for its representation in advertising disputes. Clients from the technology, beverage and banking sectors are frequently advised by the firm.

Work Highlights

Provided by b/luz

  • b/luz represented ByteDance in the transition of Resso to TikTok Music in Brazil conducting a legal review of TikTok Music's terms of use to comply with Brazilian legislation and providing legal analyses for the operation.

Strengths

Provided by Chambers

Their team is very business-oriented and pragmatic; plus one of the big advantages is that they are a full service and this makes a big difference.

Media & Entertainment respondent
Brazil

Extensive industry knowledge on subjects involving technology and communication.

Media & Entertainment respondent
Brazil

They are specialised in the world of gamers and digital influencers.

Media & Entertainment respondent
Brazil

Notable Practitioners

Provided by Chambers

4
Pedro Henrique Ramos
4
Band 4
Pedro Henrique Ramos is well regarded for his active performance assisting important clients with advertising regulation and disputes, negotiation of agency agreements and campaign, as well as carrying out legal analysis for marketing strategies.

Pedro gives good pragmatic solutions and tells me when I'm wrong straight away. This made us become true allies.

Pedro Henrique is flawless. He knows a lot about our business and masters the legal disciplines that are most important to us.

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Ranked Lawyers at
b/luz

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Brazil

Media & Entertainment
4
Pedro Henrique Ramos
4
Band 4
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