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Up and Coming
Provided by Lei Sun
Mr. Sun specializes in intellectual property dispute resolution, interactive entertainment industry strategy, compliance, and investment and financing.
As a recognized expert in legal services for the interactive entertainment sector, Mr. Sun has a long-standing commitment to deep theoretical research in fields like video games, live streaming, sports, and data.
He has provided comprehensive legal services encompassing strategy, compliance, investment and financing, intellectual property structuring, and dispute resolution to many renowned companies in the interactive entertainment industry. Sun has managed nearly a hundred projects in game distribution, international expansion, data compliance, and copyright licensing across over twenty countries and regions, including China, the USA, Japan, Europe, and Southeast Asia. Some of these projects were industry-firsts or involved substantial transaction volumes. He also contributed to an exemplary industry research report for the Supreme People’s Court, focusing on the online gaming sector, and has frequently advised on legislation and regulatory matters for both the interactive entertainment and internet sectors.
Mr. Sun is a sought-after speaker at online gaming forums, where he shares insights from his work on the translation and analysis of domestic and international legislation and case law in online gaming. He is a key member of several university research projects on online gaming and live streaming.
Mr. Sun is a partner of Yuanhe & Twelve Table. He has an extensive background in the judicial system. He is a member of various legal and intellectual property organizations, including the Copyright Law Committee of the Beijing Intellectual Property Law Research Association, a special researcher at the Internet Research Center of the Chinese Academy of Social Sciences University, and an expert member of the Legal Committee of the China TV Drama Production Industry Association. He leads the Gaming Committee of the Beijing Cultural Entertainment Law Society, serves on the Intellectual Property Protection and Utilization Committee of the Shanghai Online Game Industry Association, is an expert mediator at the Beijing Sunshine Mediation Center, and teaches entertainment law at China University of Political Science and Law.
PUBLISHED WORKS
1.Guide to overseas distribution of Video games
2.Research on the Judicial Protection of Video Games
3.Judicial Protection of Intellectual Property Rights of Video Games
4.Analysis of Foreign Video Games Law Cases
Provided by Chambers
Sun Lei heads the Interactive Entertainment practice at Yuanhe & Twelve Tables Law Firm. He is regularly instructed by domestic and international game companies on domestic and cross-border regulatory and compliance matters. He also advises on AI compliance issues.
孙磊律师是元合律师事务所互动娱乐业务的负责人。他经常受国内外游戏公司委托，处理国内外监管合规和跨境合规事宜。他还就人工智能合规问题提供咨询。
Provided by Chambers
In addition to thinking like a lawyer, he also thinks like someone from the gaming industry. His technical capabilities are impressive and his problem-solving approach is very strong.
He has a deep understanding of the industry itself and extensive experience advising similar companies.
他不仅具备律师的思维方式，也具备游戏行业人士的思维方式。他的技术能力令人印象深刻，解决问题的能力也非常强。
他对行业本身有着深刻的理解，并且在为类似公司提供咨询方面拥有丰富的经验。
In addition to thinking like a lawyer, he also thinks like someone from the gaming industry. His technical capabilities are impressive and his problem-solving approach is very strong.
He has a deep understanding of the industry itself and extensive experience advising similar companies.
他不仅具备律师的思维方式，也具备游戏行业人士的思维方式。他的技术能力令人印象深刻，解决问题的能力也非常强。
他对行业本身有着深刻的理解，并且在为类似公司提供咨询方面拥有丰富的经验。