Media & Entertainment: Advertising & Marketing

About

Provided by Lewis Silkin

Media & Entertainment
In today’s connected, content-driven world, media & entertainment businesses face a continuous challenge to push the boundaries, create new opportunities, adapt swiftly to disruption and defend their rights.

Among the forces at play are the proliferation of distribution channels, the pervasiveness of social media, the demand for authenticity, the rise of streaming, and the fast pace of market change. In order to maximise value, protect brand and talent, and minimise risk, carefully planned commercial strategies, well-protected and fully exploited intellectual property rights, and water-tight contractual agreements are a necessity.

For us, the creative business is our business, and our team is top-ranked for its expertise in the media & entertainment space. We work with the biggest names in the business and innovative new entrants to the market, as well as the major brands who are looking to capitalise on emerging opportunities in this sphere. From music and film, to publishing and gaming and from broadcasting and television to theatre and live entertainment, our large, dedicated team – many of whom have worked within the industry– enables us to deliver sound advice and develop practical solutions for our clients.