About

Provided by Jipyong LLC


As the size of the economy expands and economic power continues to concentrate, so does the importance of the competition authorities’ role to prevent and correct abuse of market-dominating position and damages resulting from unfair trade. 


Jipyong’s Antitrust & Competition Team deals with all types of issues faced by companies in the field of fair trade, including issues related to Monopoly Regulation and Fair Trade Act, Fair Transactions in Subcontracting Act, Regulation of Terms and Conditions Act, Fair Labeling and Advertising Act, Fair Transactions in Franchise Business Act, Fair Transactions in Large Franchise and Retail Business Act, Door-to-Door Sales, Consumer Protection in Electronic Commerce Act, Installment Transactions Act, and Fair Agency Transactions Act.

Jipyong’s Antitrust & Competition Team provides prompt and precise advice to the increasingly complex and sophisticated regulations on fair trade, and responds effectively and creatively to the Fair Trade Commission’s investigation and administrative litigation before the court based on our extensive experiences and insights. Our highly qualified attorneys and professionals with various career background in courts, prosecution office, fair trade committees and foreign law firms provide customers with full range and systematic solutions.

Chambers Review

Provided by Chambers
Competition/Antitrust - South Korea
3
Band 3
What the team is known for

Jipyong houses a robust team with experience representing leading corporates and regulatory bodies. Its work includes cases of cartel investigations and competition-related litigation, and offers skilful representation in KFTC hearings and administrative court proceedings. The team includes several lawyers with previous experience working for the KFTC. It is active on matters concerning alleged unfair trade practices and demonstrates experience in advertising law issues. Jipyong's key clients include Naver, SPC Samlip and Hyundai L&C.

Work Highlights

Provided by Jipyong LLC
  • Jipyong continued to represent Naver in administrative proceedings regarding abuse of market dominance in connection with the platform's search algorithm adjustment.

Strengths

Provided by Chambers

Notable Practitioners

Provided by Chambers
Gee Hong Kim
3
Gee Hong Kim
Head of Competition/Antitrust
3
Band 3

Kim Gee Hong heads the firm's competition and antitrust legal team. He represents private and public sector clients in investigations regarding alleged abuse of market dominance, cartels, bid rigging and insider trading.

Ranked Lawyers at
Jipyong LLC

Provided by Chambers
Filter by
Band

South Korea

Competition/Antitrust

Gee Hong Kim
3
Gee Hong Kim
Head of Competition/Antitrust
3
Band 3

Members

Provided by Jipyong LLC

Byung Joo Lee

Gee Hong Kim

Gee Hong Kim

Head of Department

In Young Hwang

Poom Jang

Sang Jun Kim