San José, Costa Rica – February 20, 2026 – Niubox Legal Digital, a consultancy specialized in digital regulation, today announced the launch of its operations in Costa Rica, marking its entry into the Central American market. With an established presence in Peru, Ecuador, and Colombia, the firm has selected Costa Rica as its next regional expansion hub, in line with its organic growth strategy across Latin America.
Founded in Lima in 2018 by Oscar Montezuma Panez, Niubox integrates legal advisory, public affairs, and legal innovation consulting services for companies operating in highly digitalized and regulated environments. Its arrival in Costa Rica reflects the country’s role as a Central American hub for technology companies, shared service centers, and regional operations, as well as the sustained growth of its local digital ecosystem.
The firm’s presence in the country will enable it to more closely support organizations operating under free trade zone regimes, regional corporate structures, and digital business models that require specialized, multi-jurisdictional advisory services.
Organic and regional growth
Following the model implemented in its launches in Quito and Bogotá, Niubox begins operations in Costa Rica under a direct, organic growth framework, without resorting to mergers or acquisitions. The firm is committed to a horizontal organizational culture, flexible work structures, and a “one purpose, one team” philosophy, aimed at maintaining regional consistency, operational agility, and business-oriented decision-making—particularly relevant for clients with operations across multiple Central American jurisdictions.
Local leadership
Niubox’s Costa Rica operation will be led by Ximena Araya, who assumes the role of Country Manager. She holds a law degree from the University of Costa Rica and a Master’s degree in Intellectual Property from Universidad Carlos III of Madrid. With ten years of experience advising companies and law firms on innovation, sustainability, and business development processes, she brings an integrated perspective combining law, technology, and strategy.
Her experience will support the adaptation of Niubox’s value proposition to the specific dynamics of the Costa Rican market and to the needs of organizations leveraging Costa Rica as a platform to scale their regional operations.
Digital transformation as a cross-cutting axis
“Living in digital mode is no longer optional. As economies and services become increasingly digitalized, new legal, regulatory, and operational challenges emerge that companies must address strategically. This transformation is irreversible, and that is where Niubox acts as a strategic partner to businesses,” said Oscar Montezuma Panez, CEO of Niubox.
From Costa Rica, the firm will provide specialized advisory services in:
- Data protection and cybersecurity
- Intellectual property
- Artificial intelligence
- E-commerce
- Public affairs and regulatory strategy
- Digital transformation and innovation management consulting
Clients and Regional Outlook
Niubox enters the Costa Rican market backed by a client portfolio that includes international technology companies, regionally focused startups, and traditional companies undergoing digital transformation. Its objective is to support both local businesses and multinational corporations operating from Costa Rica as a platform for their Central American operations, while maintaining a consistent regional standard of service and specialization.
About Niubox Legal Digital
Niubox Legal Digital is a consultancy founded in 2018 in Lima, Peru. It combines law, technology, and business strategy to deliver legal solutions in digital and highly regulated environments. The firm currently operates in Lima, Quito, Bogotá, and San José.