Avance advises Alma Media in the acquisition of Nettix Oy’s entire share capital from Otava Group for EUR 170 million. Nettix Oy’s business operations consist of three business areas: digital mobility marketplaces, professional media for machines and a news service. Nettix Oy’s brands Nettiauto, Nettikone and Nettimoto are Finland’s largest marketplaces for motor vehicles and mobility services, reaching an audience of 2.5 million Finns every week.
The acquisition is a continuation of Alma Media’s strategy to focus on digital media and services. It strengthens Alma Media’s position in the marketplaces business, especially in automotive and mobility services and opens new business opportunities, for example in renting and leasing operations.