Yong Zhang

Practice Areas

Attorney Yong (Christopher) ZHANG now serves as a Senior Partner of Dentons Shenzhen Office. Having been practicing law for 17 years, attorney ZHANG has grown into a legal expert in handling intellectual property actions.

He has a deep understanding of intellectual property issues and rich practical experience in team set-up and case management, is able to formulate effective and professional legal strategies and plans to protect the rights and interests of clients to the greatest extent. ZHANG has provided legal services for many large multinational enterprises and has handled thousands of intellectual property litigation cases for large e-commerce platforms. He is also able to provide clients with full-process and efficient legal services in many areas including but not limited to corporate legal affairs and intellectual property management and protection.

Career

2009-01-01 - Now, Senior Partner of Beijing Dacheng (Shenzhen) Law Firm

2005-11-01 -2008-09-01 Chief of Litigation Department, BYD Co., Ltd.

2004-04-01-2005-08-27 Intern lawyer of Beijing Guoda Law Firm.

Professional Memberships

Member of the Designs Committee of the International Trademark Association

Deputy Director of the Copyright Professional Committee of the Guangdong Lawyers Association

Member of the Foreign Intellectual Property Center of the Guangdong Lawyers Association

Director of the Copyright Law Committee of the Shenzhen Lawyers Association

Convener of the Technology Innovation Law Research Center of the Shenzhen Futian Lawyer's Service Committee

Head of the Software and Information Industry Legal Service Group of the Shenzhen Lawyers Association

Publications

Associate Editor of "Corporate Intellectual Property Compliance Practices and Guidelines", Law Press, 2023

Co-authored the article "Comparison of Judicial Practice of Batch Litigation of Internet Intellectual Property Infringement in China and the United States ---Taking Trademark Infringement and Copyright Infringement Cases as Examples", won the Excellent Article Prize of the Periodical International Law Insight, 2023

"Legal Risk and Control of Co-branding" in 2023 was included in Wolters Kluwer Legal Database and China (Zhejiang) Lighting Industry Supply Chain Supporting Conference, 2023

"The impact of NFT on Copyright" published on the Wechat Official Accounts of Dacheng Shenzhen Office, 2023

Personal

Attorney ZHANG also serves as the convener of the Technology Innovation Law Research Center of the Shenzhen Futian Lawyer's Service Committee, the head of the Software and Information Industry Legal Service Group of the Shenzhen Lawyers Association Deputy Director of the Copyright Committee of Guangdong Lawyers Association, Director of the Copyright Law Service Committee of Shenzhen Lawyers Association, a member of the Shenzhen Pool of Advisory Experts for Overseas Intellectual Property Protection, member of the International Trademark Association (“INTA”), and a member of the China Trademark Association (“CTA”).

Clients

1 MR. CHI WING LIMITED、SINGAPORE HEADWAY MEDICINE CO

2 Dongguan Aikang Coffee Co., Ltd.

3 Shenzhen Jieruilian Tech Ltd.(RedteaMobile)

4 Shanghai Chuling Culture Media Co., Ltd.

5 Songshan Lake Materials Laboratory

6 Neelkanth Cables Manufacturing LLC

7 Rimadesio SPA

Work Highlights

Represented defendants in Chinese cross-border e-commerce sellers in U.S. trademark infringement litigation, copyright infringement litigation, and patent infringement litigation (hundreds of cases). Among them, cases involving clothing design infringement includes but not limits to the following: cases where the plaintiff was MLB Advanced Media, L.P. et al. (NDIL-21-cv-2235, NDIL 21-cv-5520, and NDIL: 1:22-cv-05458); case where the plaintiff was NBA Properties, Inc. (NDIL: 1:23-cv-15169) ; cases where the plaintiff was Nike, Inc. (NDIL:1:2021-cv-615, NDIL-21-cv-1489, NDIL-21-cv-3049 and NDIL 23-cv-02541); case where the plaintiff was MANCHESTER UNITED FOOTBALL CLUB LIMITED, TOTTENHAM HOTSPUR LIMITED, and THE LIVERPOOL FOOTBALL CLUB AND ATHLETIC GROUNDS LIMITED (NDIL-21-cv-2140); case where the plaintiff was Burberry, Inc. (NDIL-20-cv-993 and NDIL-19-cv-7414); case where the plaintiff was Gucci America, Inc. (SDFL: 0:22-cv-62267-CMA); case where the plaintiff was Skechers U.S.A. Inc. II (NDIL 1:23-cv-04654); case where the plaintiff was Deckers Outdoor Corporation (NDIL-1-23-CV-01618); case where the plaintiff was for Lululemon Athletica Canada Inc. (NDIL 1:21-cv-01284); cases where the plaintiff was KELLY TOYS HOLDINGS, LLC. (SDNY-21-cv-6029).

Industry Sector Expertise

An expert assisting domestic and overseas industry Leaders in winning Intellectual Property actions.

Expert in these Jurisdictions

China, USA.

Languages Spoken

Chinese, English.

Experience

In 2023, He has been highly recommended by a number of authoritative legal ratings agencies, such as Chambers, Legal 500, Lvxinnews, and IPR Daily in the field of intellectual property, attracting great attention from the industry.

Education

Awards